■ Job Responsibilities
You will be responsible for planning and executing marketing initiatives aimed at increasing brand awareness and lead generation for the Japanese domestic market for products such as "Spider AF," the ad fraud prevention tool provided by Spider Labs. Your role will involve:

• Managing marketing initiatives such as digital advertising operations and website optimization.
• Directing and managing the progress of various marketing projects.
• Reviewing performance based on KPIs and proposing improvement measures.
• Optional: Depending on your interest/preference, you may also handle international advertising operations.

■ Why This Role is Rewarding & Attractive

• Contribute to Industry Integrity: Tackle ad fraud—a significant social issue—and help create a healthier ecosystem for companies and the industry at large.
• Direct Impact on Growth: Hold a position where your PR and marketing initiatives directly drive management strategy and business growth.
• High Autonomy: Work in a small, elite team with the discretion to manage everything from high-level strategy to execution.
• Collaborative Growth: Grow alongside the product by collaborating with diverse departments across the company.
• Tangible Results: Experience the growth phase of an in-house product in real-time and feel the direct impact of your achievements.

■ Skills & Experience You Will Gain

• Practical B2B SaaS Marketing: Master marketing for a product addressing complex social issues like ad fraud.
• Full-Cycle Growth Experience: Gain hands-on experience in planning, executing, and optimizing (PDCA) initiatives during a critical product growth phase.
• PR & Strategic Involvement: Build networks with media and contribute to business strategy from a PR perspective.
• Cross-functional Leadership: Develop the ability to drive projects across departments and coordinate effectively with internal and external stakeholders.
• Creative Initiative: Sharpen your ability to shape ideas and communicate them effectively in a lean, fast-paced environment.

■ Tools & Environment

• Communication: Slack, Notion, Google Workspace, etc.
• Marketing Tech Stack: HubSpot, GA4, Looker Studio, Ahrefs, Webflow, etc.

• Hands-on experience in digital advertising operations (5+ years)
• A strong sense of ownership and commitment to refining the value proposition of our in-house products
• Communication skills to collaborate smoothly with both internal and external stakeholders
• Project management skills with the ability to drive multiple tasks forward simultaneously

• Marketing knowledge within the SaaS, advertising, or IT industries
• Comprehensive knowledge of web advertising in general
• Writing and editing skills, or experience in content production direction
• Experience in lead generation and analysis using web advertising and Marketing Automation (MA) tools

• Strategic Self-Starters: Individuals who can build strategies based on hypotheses and independently execute/improve initiatives.
• Socially Conscious: Individuals who value the significance of using technology to tackle social issues.
• Collaborative & Flexible: Individuals who resonate with a flat, flexible team culture and can work harmoniously with others.
• Passionate Communicators: Individuals who find fulfillment in articulating and sharing the company's message and story.